Brand
ProjectLure Of Summer Ss 23

Oroton Lure Of Summer Ss 23 2023
Associated creatives
Tags
Description
This fashion campaign portrait for Oroton's Lure of Summer project features a model standing in shallow coastal water beneath a wooden pier. The subject wears a sleeveless red dress and holds a matching red handbag aloft in one hand against the open sea. Warm golden hour lighting illuminates the scene, casting soft highlights across the water and the model's figure. The composition captures a tranquil coastal atmosphere with natural textures from the weathered pier structure and gentle ripples on the water surface. White serif typography overlays the top and bottom of the frame with brand and collection details.
Style
Editorial, Vertical, Warm, Golden Hour
Techniques
Natural light
Industries
Bags & Accessories
Color
Rust (60%)
Background
Sandy Beach
Context
Advertising Campaign