Brand
ProjectHigh Summer

Oroton High Summer 2019
Associated creatives
Tags
Description
Fashion campaign imagery titled High Summer for Oroton, photographed by Justin Woo with styling by Caterina Scardino and featuring talent Vanessa Axente. The image portrays a female model standing center-frame along a dirt path flanked by citrus trees laden with ripe oranges. She wears a pale yellow button-up top with voluminous short sleeves and a matching headband, holding a large woven straw tote bag with rounded white handles in front of her. Natural daylight illuminates the outdoor setting, creating soft shadows across the foliage and ground. The composition uses a vertical framing with prominent branding text overlaid across the center.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Butter (70%)
Nude / Sand (30%)
Background
Forest
Context
Advertising Campaign