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BrandOroton
ProjectBrand Identity
A line of illuminated bus stop advertising billboards in an urban setting displaying fashion campaign imagery for the brand Oroton.

Oroton Brand Identity 2020

Associated creatives

Years Months Days
Years Months DaysGraphic Design
Simon Lekias
Simon LekiasPhotography
Victoria Zschommler
Victoria ZschommlerPhotography
Years Months Days
Years Months DaysPhotography

Tags

Description

A perspective view looking down a city sidewalk featuring a row of illuminated glass billboards. Each billboard displays high-end fashion campaign imagery for the brand Oroton, featuring models wearing plaid bucket hats, patterned shirts, and tan belted trench coats. The text on the advertisements reads 'ARE YOU READY TO WEAR' alongside the Oroton logo. A man in business casual attire walks past the bus stop on the left, providing a sense of scale. The environment is a typical urban street with modern street furniture.

Style

Editorial, Commercial, Horizontal

Techniques

Live-action Technique

Industries

Luxury Fashion Houses