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  • ·Orange Is the New Black promotional image by Danielle Levitt
Group of women in orange prison jumpsuits seated on bus or van seats against a metal wall background.

Danielle Levitt, Director, Los Angeles

Associated creatives

Danielle Levitt
Danielle LevittDirector

Tags

women in orange jumpsuitsorange jumpsuitswomen in prison jumpsuitsprison jumpsuitsgroup of womenorange prison uniform

Description

A group of women wearing matching orange prison jumpsuits and white undershirts are seated inside a transport vehicle with a metallic, riveted interior wall. One woman stands centrally, looking over her shoulder while wearing handcuffs, while others sit along the bench seats with varied expressions and postures. Bold black and orange text reads NETFLIX, ORANGE IS THE NEW BLACK TO THE MAX, and JULY 27 across the top of the frame. The lighting is bright and even, highlighting the textured metal surfaces and the vibrant orange fabric of the attire. The composition creates a wide horizontal promotional banner featuring multiple individuals.

Style

Horizontal, Commercial, Clean

Industries

Streaming Platforms

Color

Burnt Orange (80%)
Pure White (20%)

Background

Warehouse

Context

Advertising Campaign