BrandMcDonald's Canada
ProjectThe International Menu Heist
OMD, Media,
Associated creatives
Tags
Description
This McDonald's ad features a split screen of a worker in a McDonald's uniform preparing a McFlurry dessert. A mechanical arm steals a McFlurry from the counter. The ad then shows various countries where McDonald's food items are being stolen. A red and white car drives through a field, mountains are visible in the distance. Inside a McDonald's, a man is eating a burger, and a worker accuses him of being the hamburger thief. Later, an elderly couple are eating pizza bites. The advertisement concludes with a view of a person playing an arcade game.