Ohmek Brand Identity 2024
Associated creatives
Tags
Description
This image showcases a brand identity project for Ohmek, featuring a relaxed-fit purple crewneck sweater displayed flat on a richly textured and patterned oriental rug. Sunlight casts a sharp shadow diagonally across the scene. Adjacent to the garment, a multi-panel graphic composition serves as podcast cover art titled Underneath the Underneath, hosted by Yocheved Sidof. The artwork includes repeating photographic frames of a seated individual in light-colored attire against an interior backdrop, overlaid with typographic elements and a distinctive logo mark. The graphic design was created by Nihilo, with photography by Caitlin Greene, web design by Nihilo, and web development by Net Guru, with additional contribution by Allison Dobkin.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Typography, 3D render / CGI
Color
Background
Fabric Texture
Context
Brand Film / Corporate Video