Ogilvy Sydney, Creative Agency,

Description

A sequence of shots featuring Mitchell Johnson on a cricket field. He's dressed in a white cricket uniform with Powerade branding. He applies rosin to his hands, bowls a cricket ball, bats, falls on his knees, drinks from a blue Powerade bottle. He shows visible exertion and determination. The scenes take place on a sunny day in a large stadium filled with spectators. The video highlights Powerade's electrolyte content, displaying text and graphics on the field such as electrolyte symbols and text proclaiming '95% More Electrolytes'.