Nordic Press Association Finland Brand Identity 2018

Description

This brand identity project for Nordic Press Association Finland, designed by Lars Högström, showcases a clean and minimalist aesthetic across corporate stationery. The composition includes a tablet display exhibiting a grid-based interface, business cards, and a formal letterhead featuring structured typography and a distinctive plus-sign logomark. The design uses a muted colour palette of off-white and black, conveying a professional and editorial tone suited for a media organisation. The layout is arranged on a dark surface, highlighting the print and digital collateral.