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  • ·Noah Fall 2023 Campaign VHS Stack Still Life
BrandNoah
ProjectFall 2023 Ad Campaign
Stack of labelled VHS video tapes topped with a miniature ship in a bottle on a plain white studio background.

Noah Fall 2023 Ad Campaign 2023

Associated creatives

Brendon Babenzien
Brendon BabenzienNoah Creative Director
Tyler Wray
Tyler WrayArt Director
Samuel Bradley
Samuel BradleyPhotographer
Hannah Han
Hannah HanModels
Sally Bloom
Sally BloomModels
Taichi Saito
Taichi SaitoHair
Shoko Sawatari
Shoko SawatariMakeup
Caz Slattery
Caz SlatterySet Designer

Tags

stack of vhs tapesvhs tapesvhs cassette tapesship in a bottleminiature ship in a bottleglass bottle model ship

Description

A vertical still life photograph created for the Noah Fall 2023 advertising campaign, photographed by Samuel Bradley with set design by Caz Slattery. The composition centers on a towering vertical stack of black VHS tapes featuring handwritten and printed spine labels referencing iconic musicians and films. Perched atop the stack on a red wooden stand marked with the brand name Noah sits a classic miniature glass ship in a bottle. The object assembly is illuminated under clean, diffused studio lighting against a seamless white background.

Style

Vertical, Commercial, Retro, Nostalgic

Techniques

Soft Light

Industries

Streetwear

Color

Jet Black (60%)
Off-White (30%)

Background

White Seamless

Context

Advertising Campaign