Logo
  • Home
  • ·Media
  • ·No Quitters Day Campaign by Chipotle and Strava
Brands
Chipotle Strava
ProjectNo Quitters Day

Chipotle, Strava No Quitters Day 2024

Associated creatives

Day One Agency
Day One AgencyAgency / Creative

Tags

no quitters day campaignchipotle strava campaignrunners outdoorsrunnernews segment graphics

Description

This video project titled No Quitters Day, created in collaboration with Chipotle and Strava, examines the phenomenon of New Year resolutions and the drop-off in motivation during January. The media features news clips, calendar graphics, and footage of runners exercising outdoors in cold weather. It highlights how brands can re-engage audiences past the initial wave of resolutions. The composition blends documentary-style framing with dynamic text overlays and lifestyle footage.