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Brand
Nike
ProjectDo More

Nike Do More 2024

Associated creatives

Wave Studios NY
Wave Studios NYMusic / Sound

Tags

athletic black manblack manman receiving massageathletic manman lying face downnike do more campaignnike video

Description

This athletic video for the Nike Do More campaign features a shirtless Black athlete lying face down on a professional treatment table during physical therapy. The camera captures close-up sequences of an athletic trainer massaging his oiled, glistening back muscles and applying therapeutic tape to his knee. The cool-toned clinical environment features patterned tile floors and muted lighting, creating an intense and focused atmosphere. Sound design was provided by Wave Studios NY.