Kenneth Cappello, Photographer, Los Angeles

Description

This dynamic commercial advertising campaign image, photographed by Kenneth Cappello, features a triptych-style layout showcasing athletic energy and footwear detail. On the left, an athletic black woman with braided hair is captured mid-air in a dynamic jumping pose, wearing a black Nike sports bra, black athletic shorts, and a lightweight white windbreaker. The central panel displays bold purple typography reading "KISS MY AIRS" above the Nike swoosh logo against a soft peach background. On the right, a hand holds up a white and grey Nike Air VaporMax sneaker against an out-of-focus urban skyline background. The overall palette combines soft pastel lavender and peach tones with crisp whites and blacks.

Style

Horizontal, Commercial, Warm, Clean

Industries

Sportswear

Color

Background

Coloured Seamless

Context

Advertising Campaign