WIEDEN + KENNEDY AMSTERDAM, Agency / Creative,

Description

This commercial video for Nike's AFCON project captures vibrant football culture and community energy on an urban pitch. Directed with cinematic style and produced in collaboration with Division US and Wieden Kennedy Amsterdam, the piece features players in sports apparel alongside passionate crowds of spectators. The cinematography utilizes natural lighting to highlight candid moments of athletic action and collective excitement. Post-production finishing by Cabin Edit and Tmls enhances the dynamic pacing and atmosphere of the campaign.

Style

Horizontal, Action, Cinematic

Industries

Soccer

Color

Background

Residential Building

Context

TVC / TV Commercial