BrandFerragamo

Ferragamo New Renaissance Fall 2023 Ad Campaign 2023
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Description
A single man is featured in a full shot, set against an ornate, classically inspired painted backdrop. He wears a light grey trench coat, belted at the waist, over matching trousers. The man also holds a large, light grey tote bag in his left hand. Footwear consists of shiny black dress shoes. The backdrop mimics classical architecture with painted columns and archways. The color palette is soft and muted, dominated by light greys and creams. The lighting is soft and even, with a hint of shadow adding depth. The overall mood is elegant and understated, suggesting a fashion editorial.















