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Brand
Necessaire
ProjectHOLIDAY CAMPAIGN
A dark-skinned hand holding a translucent amber block with clear viscous liquid dripping down against a white background.

Necessaire HOLIDAY CAMPAIGN 2025

Associated creatives

Coni Tarallo
Coni TaralloPhotographer
Juan Duque
Juan DuqueCreative Director
Julie Ragolia
Julie RagoliaFashion Director
Sara Tagaloa
Sara TagaloaMakeup Artist
Marisa Carmichael
Marisa CarmichaelManicurist
Daniel Horowitz
Daniel HorowitzSet Designer

Tags

dripping liquid on handdripping liquidamber blockamber resinviscous liquiddripping body oilbody oil texturebody oilhand holding amberskincare texture

Description

A close-up studio shot shows a hand with deep skin tone holding a translucent, sculpted block of amber resin at the top of the frame. Viscous, clear cosmetic oil drips down the fingers, palm, and wrist in glistening rivulets against a neutral off-white seamless background. Soft, directional studio lighting accentuates the glossy texture of the dripping liquid and highlights the natural sheen on the manicured nails. The composition focuses intimately on tactile product texture, translucency, and form for Nécessaire's Holiday Campaign.

Style

Vertical, Commercial, Clean, Tactile

Techniques

Soft Light

Industries

Skincare

Color

Amber (20%)

Background

White Seamless

Context

Advertising Campaign