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Brand
Nautica
ProjectNautica Spring 25 Campaign
Model seated on the wooden deck of a sailing yacht holding a rope with ocean water splashing below

Nautica Nautica Spring 25 Campaign 2025

Associated creatives

James Macari
James MacariPhotographer
Katie Mossman
Katie MossmanFashion Editor/Stylist
Fernando Torrent
Fernando TorrentHair Stylist
Christine Cherbonnier
Christine CherbonnierMakeup Artist
Frida Aasen
Frida AasenModel
Hamid Onifadé
Hamid OnifadéModel
Maia Cotton
Maia CottonModel
Tyler Cameron
Tyler CameronInfluencer

Tags

woman seated on yachtwoman on yachtyacht decksailing yachtmodel on boatwoman holding ropeblue topwhite trousers

Description

This campaign image for the Nautica Spring 25 collection features a model seated on the polished wooden deck of a classic sailing yacht as it cuts through choppy ocean waves. The model wears a blue top and white trousers, holding taut rigging lines with bare feet skimming near the water line. Overhead white sails catch the wind against a dynamic, overcast sky with patches of blue. The composition emphasizes maritime lifestyle and craft, photographed by James Macari with styling by Katie Mossman.

Style

Lifestyle, Vertical, Warm

Techniques

Natural light

Industries

Swimwear

Color

Navy (30%)
Pure White (50%)
Camel (20%)

Background

Ocean

Context

Advertising Campaign