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Man wearing a fleece jacket and green beanie standing on a car roof holding a wrapped Christmas tree outdoors

Nautica Nautica Holiday Campaign 2024 2024

Associated creatives

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Description

This outdoor portrait for the Nautica Holiday Campaign 2024 was photographed by Benny Horne and styled with production by Cindi Blair, makeup by Campbell Ritchie, and models including Armando Cabral, Garrett Neff, Rainer Andreesen, and Tsheca White. The male model stands atop a car roof draped with a plaid blanket, holding a large, netted evergreen tree upright. He wears a textured camel and navy fleece jacket over a light button-down shirt and striped tee, navy sweatpants with white branding, white sneakers, and a bright green beanie. The setting features a natural background with trees and overcast lighting, capturing a candid holiday narrative.

Style

Lifestyle, Vertical, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Camel (50%)
Navy (40%)
Lime (10%)

Background

Forest

Context

Advertising Campaign