Brand
ProjectBrand Identity

MURRĒ Brand Identity 2022
Associated creatives
Tags
Description
Product photography for the MURRĒ brand identity project features a white smoothing enzymatic exfoliator bottle placed centrally on a textured white powder surface. The composition uses hard, directional lighting that casts a sharp shadow to the side of the container. Black typography is printed directly on the front of the cylindrical bottle. The background consists of a tactile, powdery substance with broad smudges and ridges. Credits include Hugmun for graphic design and Marek Degórski for 3D.
Style
Horizontal, Commercial, Clean, Tactile
Techniques
Hard Light
Industries
Skincare
Color
Pure White (100%)
Background
Fabric Texture
Context
E-commerce / Product
