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ProjectSpring 2024 Ad Campaign
Model wearing a light grey coat holding a matching leather handbag against a plain white background with Mulberry text

Spring 2024 Ad Campaign 2024

Associated creatives

Henrietta Gallina & Samuel McWilliams
Henrietta Gallina & Samuel McWilliamsCreative Directors
Esther Theaker
Esther TheakerPhotographer
Maria Clara Tripier
Maria Clara TripierArt Director
Celina Ralph
Celina RalphModels
Guinevere van Seenus
Guinevere van SeenusModels
and Ajok Daing
and Ajok DaingModels
Isabelle Sayer
Isabelle SayerStylist
Mari Ohashi
Mari OhashiHair
Claire Urquhart
Claire UrquhartMakeup
Saffron Goddard
Saffron GoddardManicurist
Ben Grimes
Ben GrimesCasting Director
Danny Hyland
Danny HylandSet Designer
Laura Galligan
Laura GalliganProducer

Tags

black woman holding handbagblack womanwoman holding handbagleather handbaglight grey coatmulberry handbag

Description

This fashion portrait from Mulberry's Spring 2024 ad campaign features a model captured in profile against a clean white backdrop. The subject wears a high-necked, light grey coat with soft draping and holds a matching structured leather handbag with metallic hardware. The composition is clean and minimalist, highlighting the texture of the garments and accessories. Typography displaying the brand name is overlaid across the frame in a muted blue hue. The lighting is soft and even, accentuating the clean contours of the subject and product.

Style

Editorial, Vertical, Clean

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Pure White (60%)
Light Grey (40%)

Background

White Seamless

Context

Advertising Campaign