Moschino Fall 2024 'Collezione 0' Ad Campaign 2024

Description

Photographed by Willy Vanderperre for Moschino's Fall 2024 Collezione 0 ad campaign, model Lina Zhang poses on a rooftop overlooking the Milan skyline and cathedral. She wears a layered blue cable-knit sweater, a dark blue jacket adorned with pins, a light blue pleated skirt, and a sculptural paper hat. The styling is led by Alistair McKimm, with artistic direction by M/M Paris. Natural daylight illuminates the outdoor scene, highlighting the textures of the knitwear and the detailed architectural background.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Rooftop

Context

Advertising Campaign