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ProjectBrand Identity
Flat lay of corporate identity items including brightly colored brochures, business cards, and stationery on grey background

Brand Identity 2025

Associated creatives

Principal
PrincipalGraphic Design
Bryan-K. Lamonde
Bryan-K. LamondeCreative Direction
Julien Hébert
Julien HébertGraphic Design
Marie-Hélène Rodriguez
Marie-Hélène RodriguezProject Management
Francois Morin
Francois MorinAccount Direction

Tags

brand identity designbrand identityidentity designgraphic designmuseum stationeryprinted brochuresbusiness cards

Description

This flat lay photograph showcases the brand identity for the Montreal Museum of Fine Arts, arranged neatly on a neutral grey surface. The composition includes a collection of vibrant collateral such as bright green, blue, red, and yellow brochures, business cards, letterheads, and printed guides featuring the museum's distinctive typography. A single yellow pencil and a black pin bearing the letter M accent the arrangement. The clean overhead layout highlights the typographic hierarchy and bold color palette used throughout the institutional design system.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Industries

Festivals & Events

Color

Pure White (40%)
Royal Blue (20%)
Crimson (20%)

Background

Grey Seamless

Context

Advertising Campaign, Website / Web