BrandMoncler

Moncler Spring 2024 Men's Ad Campaign 2024
Associated creatives
Tags
Description
Joaquín Furriel stars in the Moncler Spring 2024 Men's Ad Campaign, captured walking down stone steps outdoors in Madrid, Spain. He wears a dark bomber jacket over a grey turtleneck sweater, dark trousers, and carries a canvas duffel bag slung over his shoulder with a folded garment draped on top. Warm natural lighting illuminates the scene from the side, casting gentle highlights across his beard, wavy hair, and textured apparel. The composition captures a candid, cinematic moment with classical architectural steps forming the background environment.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Charcoal (50%)
Medium Grey (30%)
Caramel (20%)
Background
Carpark
Context
Advertising Campaign