BrandMoMoney
ProjectBrand Identity

MoMoney Brand Identity 2026
Associated creatives
Tags
Description
A set of three outdoor billboard posters displayed side by side in metal frames along a city sidewalk. The brand identity campaign for MoMoney, the Museum of Money, designed by Studio Chong, features high-impact color blocking with orange, vibrant pink, and bright green backgrounds. The left poster showcases folded and crumpled US hundred-dollar bills with bold yellow lettering, the middle poster emphasizes bold black typography reading 'It's all about the Benjamins, baby' with colorful coin stamps, and the right poster displays an aligned vertical column of illustrated coins.
Style
Horizontal, Commercial, Saturated, Graphic
Techniques
Typography
Color
Magenta (30%)
Amber (30%)
Emerald (30%)
Background
Street
Context
Out of Home (OOH)