ProjectBrand Identity

Brand Identity 2025
Associated creatives
Tags
Description
This close-up shot captures hands holding a stack of colorfully illustrated festival flyers for MoMA, highlighting playful graphic design elements. The flyer features bold typography reading Family Festival alongside whimsical green and pink cartoon characters. The person is wearing a vibrant green sweatshirt that dominates the foreground frame. The composition emphasizes tactile printed collateral created as part of the MoMA Brand Identity project designed by Little Troop.
Style
Artistic, Vertical, Clean
Techniques
Typography, Natural light
Industries
Digital Media & Publishers
Color
Lime (70%)
Pure White (30%)
Context
Advertising Campaign