ProjectBrand Identity

Modern Chemistry, a Boots own brand Brand Identity 2026
Associated creatives
Tags
Description
A top-down studio shot features a cylindrical clear glass tumbler filled with effervescent, bubbling water resting on a brushed stainless steel surface. Next to the glass lies a single herbal supplement capsule showing light tan powder inside a clear casing. Clean white typography overlays the bottom portion with product details about ashwagandha alongside a bordered energy badge. The scene is illuminated with diffused, cool-toned studio lighting that highlights the water bubbles and subtle metallic reflections.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Soft Light
Color
Light Grey (50%)
Nude / Sand (20%)
Background
Metal Texture
Context
Advertising Campaign