ProjectBrand Identity

Mo Museum of Modern Art Brand Identity 2025
Associated creatives
Tags
Description
A horizontal outdoor advertising billboard installed on a light stone building exterior displays a vibrant blue promotional poster for the Mo Museum of Modern Art. The poster features playful illustrated animal characters wearing red shirts alongside bold white typography reading Family Sunday and a red Mo logo. The surrounding architectural surface is composed of large stone panels with a prominent horizontal shadow cast across the lower section. The overall composition highlights a clean graphic design execution created by Sons & Daughters ID as part of the institution's brand identity project.
Style
Horizontal, Commercial, Graphic
Techniques
Typography
Industries
Digital Media & Publishers
Color
Cobalt (60%)
Crimson (20%)
Pure White (20%)
Background
Commercial Office
Context
Out of Home (OOH)