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BrandMiu Miu
Project'Making of Old' 2026 Ad Campaign
Black leather Miu Miu shoulder bag resting on white surface while artisan sprays finish in background

Miu Miu 'Making of Old' 2026 Ad Campaign 2026

Associated creatives

Miuccia Prada
Miuccia PradaMiu Miu Creative Director

Tags

black leather shoulder bagblack shoulder bagleather shoulder bagblack bagshoulder bagMiu Miu bag

Description

This Miu Miu campaign image for the Making of Old project features a structured black leather shoulder bag resting prominently on a clean white surface. In the background, an artisan wearing a white coat holds a spray gun tool, adding finishing touches to the leatherware. The soft studio lighting highlights the distressed texture of the dark leather and metallic hardware details. The composition balances the craftsmanship of the product with the precision of the making process.

Style

Vertical, Commercial, Clean

Techniques

Soft Light

Industries

Bags & Accessories

Color

Jet Black (70%)
Camel (30%)

Background

White Seamless

Context

Advertising Campaign