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Brand
Michael Kors
ProjectSummer Campaign
Model wearing a straw bucket hat and cream tank top sitting outdoors in a tall grass field holding a woven handbag

Michael Kors Summer Campaign 2025

Associated creatives

Adam Franzino
Adam FranzinoPhotographer
Jiahui Zhang
Jiahui ZhangModel

Tags

woman sitting in grasswomansitting in grasscream knitted tank topknitted tank toptank topstraw bucket hatbucket hatstraw hatwoven shoulder bagshoulder bagwoven bagwide leg trouserstrousers

Description

An outdoor fashion campaign portrait features model Jiahui Zhang seated amidst a tall grass meadow under bright natural daylight. She wears a cream knitted tank top, wide-legged trousers, a woven straw bucket hat, and a textured white woven shoulder bag with a gold chain strap. Her left wrist features a gold watch, and a brown belt accents her waist. The sunlit scene evokes a relaxed summer aesthetic with soft shadows and natural textures throughout the tall grasses and foliage.