Mercado McCann, Agency / Creative,

Description

Two men wearing Adidas Argentinian national team jackets stand smiling indoors in a blue-lit scene. Lionel Messi stands at right; his companion has braided hair and earrings. They both hold soccer balls. Behind them is a diagram of a soccer field, drawn on a whiteboard. Text is visible on the jackets and whiteboard. The overall mood is bright, friendly, and instructional.