BrandHugo Boss
ProjectBe the Next

Hugo Boss Be the Next 2026
Associated creatives
Tags
Description
Meghann Fahy poses for the Hugo Boss 'Be the Next' campaign photographed by Mikael Jansson. She wears an off-white sleeveless tailored vest blazer paired with matching trousers and a long, flowing tonal scarf draped around the neck. The composition is framed horizontally against a minimalist, pale studio backdrop with directional lighting casting soft shadows.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Hard Light
Industries
Luxury Fashion Houses
Color
Cream (90%)
Background
White Seamless
Context
Advertising Campaign
