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  • ·ME+EM Social Campaign Camel Coat at Street Market
Brand
ME+EM
ProjectME+EM Sept/Oct Social
Blonde woman in a tailored camel coat and white socks examining produce at an outdoor fruit stand on a busy city sidewalk.

ME+EM ME+EM Sept/Oct Social 2025

Associated creatives

Johnson Lui
Johnson LuiPhotographer
Andrew Colvin
Andrew ColvinMakeup Artist

Tags

woman in camel coatcamel coattailored coatwool overcoatlong brown coatblonde woman standingwoman browsing producewhite socks and loafers

Description

A blonde woman stands in profile on a bustling city sidewalk, reaching toward crates of fresh produce at an outdoor market stall. She wears a full-length tailored camel overcoat layered over a light polka-dot midi dress, paired with visible white socks and dark loafers, with sunglasses resting atop her hair. In the foreground, cardboard display boxes overflow with fruit including grapes, peaches, and lychees, while an attendant in a baseball cap works behind the counter. The scene is shot with shallow depth of field in soft, natural daylight, emphasizing the rich wool texture of the coat against the vibrant market backdrop.

Style

Editorial, Vertical, Warm

Techniques

Natural light

Industries

Designer Fashion

Color

Camel (70%)
Off-White (20%)

Background

Market

Context

Social Media / Short Form Video