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Brand
McVitie's
ProjectKittens

McVitie's Kittens 2025

Associated creatives

Stink Films
Stink FilmsProduction
Rabbit
RabbitRepresentation / Agent

Tags

three women in medical scrubswomen in scrubsthree womengrey kitten in biscuit packetkitten in biscuit packetbiscuit packetmcvities digestivesfluffy grey kittens

Description

This commercial spot for McVitie's titled Kittens, produced by Stink Films, features three healthcare professionals gathered around a table in a blue breakroom. One nurse opens a packet of McVitie's Digestives to reveal several fluffy grey kittens emerging from inside. The healthcare workers react with joyful expressions and delight as the kittens begin exploring the table and mugs. The scene is brightly lit with clean interior lighting, capturing a playful and heartwarming narrative.