Brand
ProjectMcQueen Pre S/S 26 Hero
Alexander McQueen McQueen Pre S/S 26 Hero 2025
Associated creatives
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Description
This fashion film for Alexander McQueen titled McQueen Pre SS 26 Hero captures an ensemble of models including Athiec Geng, Lily McMenamy, and Tsion Teferi in a dynamic interior setting. Directed by Alexander Ingham Brooke and photographed by Sam Khoury, the video showcases distinctive garments, beaded headpieces, and dark eveningwear. The styling by Sarah Richardson is complemented by hair design from Gary Gill, makeup by Daniel Sallstrom, and manicures by Ama Quashie. Set design by Emma Roach and choreography by Ryan Chappell enhance the atmospheric and cinematic sequence.






