MCM "From München to Mars" Fall 2024 Ad Campaign 2024

Description

Captured by photographer Collier Schorr with creative direction by Katharina Korbjuhn, this image is part of the MCM Fall 2024 advertising campaign titled From München to Mars. The scene features three individuals seated behind a formal press conference table covered with a white pleated tablecloth and multiple microphones. A central woman raises a brown monogram handbag aloft while wearing dark-rimmed glasses and a white tank top. To her left, another woman in dark sunglasses and a blue sweater sits beside a burgundy handbag resting on the table. To her right, a figure in a full white astronaut suit and helmet completes the panel. Nameplates sit on the table in front of each participant. The background consists of pleated vertical fabric curtains, and numerous coiled black cables snake along the floor near the base of the table.

Style

Editorial, Vertical, Warm, Clean

Industries

Luxury Fashion Houses

Color

Context

Advertising Campaign