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Brand
McDonalds x Nike
ProjectSelfie

SCHOFIELD'S FLOWERS, Production,

Associated creatives

SCHOFIELD'S FLOWERS
SCHOFIELD'S FLOWERSAgency / Creative
Mackcut
MackcutPost Production / VFX

Tags

man recording selfie videoman recording videoman selfie videoselfie videomanronald mcdonald statuemcdonalds statuestatue

Description

This video from the Selfie project by McDonalds x Nike captures a man recording a selfie outdoors alongside a Ronald McDonald statue. The footage features natural lighting and a lo-fi aesthetic against an earthy, natural landscape. The man wears a casual cap and sweatshirt, while the statue displays its signature red hair and colourful striped clothing. The video includes close-up shots of footwear on a dirt ground surface.

Style

Documentary, Vertical, Nostalgic

Techniques

Analogue / film

Context

Brand Film / Corporate Video