Brand
ProjectUnexpected
CHE Proximity, Agency / Creative,
Associated creatives
Tags
Description
This dynamic automotive commercial for Mazda titled Unexpected features multiple scenes of sleek Mazda 3 vehicles navigating winding roads and suburban streets. The video captures exterior driving shots, close-ups of alloy wheels, and interior dashboard displays alongside dramatic moments of the vehicle handling unexpected road scenarios. Directed with a cinematic style and high-end post-production effects, the commercial highlights the performance, stability, and navigation capabilities of the modern hatchback.
Style
Horizontal, Action, Cinematic, Clean
Techniques
VFX / visual effects
Industries
Luxury Automotive
Color
Sky Blue (70%)
Silver (metallic) (30%)
Background
Street
Context
TVC / TV Commercial