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Brand
Max Mara
ProjectMaxMara "READY COAT"
Woman wearing a camel wrap coat and black turtleneck standing against a warm textured wall with dark metal grating

Max Mara MaxMara "READY COAT" 2026

Associated creatives

Ivana Micic
Ivana MicicPhotographer
Rena Semba
Rena SembaFashion Editor/Stylist

Tags

woman in camel coatcamel coatwrap coatblack turtleneckwoman wearing coatwoman posing

Description

Fashion campaign portrait for Max Mara titled "READY COAT", featuring a woman posing against a warm textured architectural wall with a dark metal grille background. The subject wears a classic camel-colored belted wool wrap coat layered over a black turtleneck top, with one hand raised to her head and the other in her pocket. The lighting is soft and even, highlighting the rich texture of the outerwear and the warm color palette of the setting. Photography by Ivana Micic with fashion styling by Rena Semba.