ProjectFall-Winter 2026 Campaign

Tonne Goodman, Sittings Editor,
Associated creatives
Tags
Description
Fashion model Lulu Tenney poses against a backdrop of curved, vertical-grain dark wood paneling for the Max Mara Fall-Winter 2026 Campaign. She wears a brown high-neck long-sleeve knit dress with wide dolman shoulders and tailored elbow-length black opera gloves. Photographed by Karim Sadli and styled by Tonne Goodman, the studio portrait uses warm, diffused directional lighting to accentuate the tactile textures of the knit fabric and wooden architecture. The composition frames the model from the waist up in a structured, poised stance with direct gaze.
Style
Horizontal, Commercial, Warm, Earthy
Techniques
Soft Light
Industries
Luxury Fashion Houses
Color
Taupe (70%)
Off-Black (20%)
Background
Commercial Office, Wood Texture
Context
Advertising Campaign
