Brand
ProjectWinter’s Night Overture

Massimo Dutti Winter’s Night Overture 2025
Associated creatives
Tags
Description
A theatrical black and white four-panel storyboard layout showcases model Henry Kitcher in a series of dramatic poses. He wears an exaggerated, voluminous white draped cape and gown ensemble with ruffled collar details, creating sculptural silhouettes in motion. The stark contrast between the bright fabric and deep black background is accentuated by focused directional lighting. Each frame is captioned underneath with theatrical stage and orchestra lighting cues.
Style
Editorial, Vertical, Monochrome
Techniques
Low-key / chiaroscuro
Industries
High Street Fashion
Color
Pure White (90%)
Background
Black Seamless
Context
Advertising Campaign

