BrandMassimo Dutti
ProjectSeen on Pont Street 2026

Massimo Dutti Seen on Pont Street 2026 2026
Associated creatives
Tags
Description
Photographed by Carlos Moreno and styled by Filipe Candeias for Massimo Dutti's Seen on Pont Street 2026 project, a man stands on a London pavement holding a mobile phone. He wears a textured dark navy crewneck sweater tucked into high-waisted grey pleated trousers with a black leather belt and dark loafers. In the foreground, an illuminated green pedestrian crossing signal stands beside a black wrought-iron railing and a traditional brick facade displaying a Pont Street SW1 sign under soft, natural daylight.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Menswear
Color
Medium Grey (50%)
Navy (40%)
Background
Street
Context
Advertising Campaign