BrandSnickers
Mass Market, Post Production / VFX,
Associated creatives
Associated creatives
Tags
Description
A beige car travels down a rural road surrounded by hills, featuring four occupants in a Snickers commercial. Aretha Franklin, dressed in a peach gown and jewelry, sits in the back with a ginger-bearded man wearing a maroon hoodie. The driver is African-American and wears a brown sweatshirt, and the front passenger is a man with a beard and a striped sweater. The car travels on an asphalt road in a hilly, grassy rural landscape, bathed in natural daylight. The commercial appears to use simple color grading and landscape-oriented camera angles. The focus is on the passengers and their interactions within the car, emphasizing the theme of hunger turning people into divas.

