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Brand
Marc Jacobs
ProjectWhat's in my bag?
Clear jelly tote bag filled with personal items and accessories laid out on a white surface for Marc Jacobs.

Marc Jacobs What's in my bag? 2024

Associated creatives

Corey Olsen
Corey OlsenPhotographer
Jamie Reid
Jamie ReidArt Director

Tags

clear jelly tote bagjelly tote bagtote bagmarc jacobs jelly totemarc jacobs baggreen walletplaying cardslip balmcar keysearbudseye dropsperfume vialpencilhair pinblusher

Description

This advertising campaign image for Marc Jacobs showcases a clear jelly tote bag arranged neatly on a plain white background alongside its everyday contents. Labeled items spill out from the transparent bag, including a green wallet, playing cards, lip balm, car keys, earbuds, eye drops, and a perfume vial. Bright green and white typography throughout the frame highlights the featured subject and artist, Clairo. The clean top-down composition emphasizes product styling and personal curation for the project What's in my bag?

Style

Vertical, Commercial, Clean

Industries

Luxury Fashion Houses

Color

Pure White (50%)
Sage (30%)
Navy (20%)

Background

White Seamless

Context

Advertising Campaign