Marc Jacobs x Melissa Summer 2024 Ad Campaign 2024

Description

This image from the Summer 2024 ad campaign for Marc Jacobs x Melissa features model Alex Consani posed half-submerged in water against a pale backdrop. Photographed by Hanna Tveite with styling by Milton Dixon III, hair by Evanie Frausto, and makeup by Sam Visser, the subject wears a light-colored sleeveless top while holding a clear handbag close to her chest. Water droplets trace the surface of the frame and the waterline cuts horizontally across the composition, creating soft refractions. The lighting is bright and diffuse, accentuating the clean tones and the wet styling of the subject's hair.

Style

Vertical, Commercial, Clean

Techniques

Underwater, Natural light

Industries

Luxury Fashion Houses

Color

Context

Advertising Campaign