Description

This commercial video for Marc Jacobs Daisy 2020 captures a group of young female models enjoying a sunny day in a lush meadow and alongside a lake. The models wear simple white dresses and delicate flower crowns in their hair, interacting playfully while picking daisies and lifting a large perfume bottle. Shot outdoors in bright natural sunlight, the video conveys a vibrant and carefree mood with warm natural colour grading. Partner Films London produced the campaign.