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BrandMAP
ProjectBrand Identity
MAP brand identity graphic featuring a list of artists and bold lettering on neutral background

MAP Brand Identity 2023

Associated creatives

Praline
PralineGraphic Design

Tags

MAP brand identityMAP logobrand identityMAP graphicgraphic design

Description

This graphic design piece presents the brand identity for MAP, created by Praline. The vertical composition features a neutral off-white background with a structured block containing a detailed list of contemporary artists including Nina Chanel Abney and George Condo. Bold dark typography spelling out MAP anchors the lower portion of the frame. The clean layout emphasizes modernist graphic principles through precise typography and balanced spatial arrangement.

Style

Artistic, Vertical, Clean, Minimalist, Graphic

Techniques

Typography, Vector

Color

Beige (80%)
Jet Black (20%)

Background

Solid Colour

Context

Advertising Campaign