Brand
Project(IM) Perfect Denim

Pepe Lobez, Photographer,
Associated creatives
Tags
Description
This portrait for the Mango (IM) Perfect Denim campaign features a model standing against a plain neutral wall in a minimal studio setting. The model wears a fitted denim shirt paired with matching jeans, creating a clean monochromatic silhouette. The composition is captured in a vertical format with soft, even lighting that emphasizes the texture of the fabric. Photographer Pepe Lobez utilizes a straightforward, editorial approach focusing on the simplicity of the garments. The styling by Alba Roces and Pili Alamo highlights classic denim wear without extraneous props.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Analogue / film
Industries
High Street Fashion
Color
Slate (60%)
Denim (40%)
Background
Grey Seamless
Context
Advertising Campaign
