ProjectSpring 2024 Ad Campaign

Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This image captures a man dancing inside a dimly lit nightclub for the Magliano Spring 2024 ad campaign, photographed by Stacy Kranitz. The subject wears a white sleeveless tank top paired with dark trousers, illuminated by vibrant red and blue neon lighting. In the background, empty booths and scattered colorful light spots define the interior space of the venue. The low-key lighting creates high contrast, highlighting the textures of the apparel and the dynamic posture of the subject. Shot in Italy, this commercial piece reflects a cinematic aesthetic with rich atmospheric depth.
Style
Horizontal, Commercial, Moody, Neon
Techniques
Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Pure White (50%)
Jet Black (50%)
Background
Nightclub
Context
Advertising Campaign