Fall 2024 Ad Campaign 2024

Description

This monochrome fashion portrait from the Magliano Fall 2024 ad campaign features a model seated on a chair against a neutral studio backdrop. The subject wears a dark, textured fluffy sweater adorned with a prominent white cat graphic, paired with shorts and layered underneath with a white collared shirt. Captured by photographer Camille Vivier with styling by Elisa Voto, hair by Louis Ghewy, makeup by Patrick Glatthaar, and casting by Julia Asaro under creative direction by Luca Magliano. The composition employs a vertical framing with direct eye contact and soft directional lighting that casts a distinct shadow on the backdrop.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Analogue / film, Low-key / chiaroscuro

Industries

Designer Fashion

Color

Background

Grey Seamless

Context

Advertising Campaign