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  • ·MAC Powder Kiss makeup campaign beauty portrait by Inez and Vinoodh
Brand
MAC Cosmetics
ProjectMAC Powder Kiss
Close-up beauty portrait of a woman applying matte lipstick against a solid blue backdrop for MAC Powder Kiss

MAC Cosmetics MAC Powder Kiss 2026

Associated creatives

Inez and Vinoodh
Inez and VinoodhPhotographer
Nicola Formichetti
Nicola FormichettiCreative Director
James Pecis
James PecisHair Stylist
Fulvia Farolfi
Fulvia FarolfiMakeup Artist

Tags

woman applying lipstickwoman applying pink lipstickapplying lipsticklipstick applicationbeauty portraitwoman portraitface close uppink lipstickmatte lipstickmakeup campaign

Description

This beauty portrait for the MAC Powder Kiss campaign features a close-up shot of a model applying a muted pink matte lipstick. The composition focuses sharply on her face, highlighting soft eye makeup, feathered brows, and delicate earrings against a solid light blue background. Photographed by Inez and Vinoodh with creative direction by Nicola Formichetti, hair styling by James Pecis, and makeup by Fulvia Farolfi, the image employs clean studio lighting to emphasize texture and cosmetic finish.

Style

Editorial, Vertical, Warm, Clean

Techniques

Beauty Light

Industries

Cosmetics

Color

Blush (50%)
Jet Black (50%)

Background

Solid Colour

Context

Advertising Campaign