Maazi Brand Identity 2019

Description

This graphic design presentation showcases the brand identity for Maazi, created by Querida. The layout is presented across two vertical panels featuring bold custom typography spelling out the brand name in large black characters. The left panel incorporates photographic elements including a cropped detail of a white truck wheel and a secondary inset image showing a flock of birds flying against a clear sky above an architectural structure. The compositions make extensive use of negative space, crisp white backgrounds, and minimalist arrangement.

Style

Artistic, Vertical, Clean, Minimalist, Graphic

Techniques

Typography

Color

Background

White Seamless

Context

Advertising Campaign